Bertrand Labasse is a professor in the French and Communication Departments of the University of Ottawa and a visiting professor at ESJ Lille. Previously editor, then scientific director of the national center for research and development of French press publishers, he is the author of several books (including his doctoral dissertation) on sociocognitive practices and logics of the production of media and cultural contents. their reception by the public. The most recent, “The Value of Information: The Forces and Constraints of the Idea Market” will be available shortly from the University of Ottawa Press. He is also the editorial director of the international journal Les Cahiers du journalisme.